- > product naming
- > logo creation
- > packaging design
Decorative pillows designed with a witty
flair in style and shape need a name and direction. Pillows of Distiction was created
to help position the pillows as distinctive yet hip and stylish. Hang tags were created that reinforced those ideals.
- > logo creation
- > packaging design
As a brand extention of Baby Martex, Expectations was created as a upscale alternative brand with a focus on luxury. Product design focused on an elegant, country look and feel and packaging was created that spoke to those qualities.
- > product naming
- > logo creation
- > packaging design
With and all American look, Dorm Reform bedding was a new category launched for Mass Market retailers. Product design focused on fun, cool themes that would appeal to any student or teen. A bold red white and blue brand design was created
to reinforce the product attributes.
- > product naming
- > logo creation
- > packaging design
- > brand development
An innovation in towel weaving created
a towel with one loofah-like side and one super soft side. The brand Fusion Towel
was created with the focus on marketing
being the perfect towel for couples who
desire both attributes in a towel.
- > brochure design and layout
To promote Vellux as a fashion fabric with unlimited possibilities, a newspaper tip in brochure was created to inform about Vellux’s attributes and possible applications. One of a kind specialty garments were created and a photshoot was schedule showing models wearing each piece.




